Though I am not making a feature-length film, if I were to expand my short scene into one it would be a comedy, probably about the lives of office workers (possibly something similar to Office Space).
The demographic I would aim for would be:
Age
As it is a film about office work it would be aimed primarily at people who work, it being a comedy would also lower the mean age of people watching it. I would say the target age would be around 18-30.
Gender
As the film genre is comedy it doesn't really have a target gender, as the percentile viewers from both genders are similar for comedy films (with a very slight imbalance in favour of female viewers). As the actors in the movie would be predominantly male this could create an imbalance towards a male audience, but the difference would be so small (less than 5% it would be ineffective to target any specific gender).
Socio-Economic
Office workers tend are traditionally middle-class, and therefore will be the class I aim for.
So ultimately, I'm anticipating a 18-30 year old of either gender, who is middle class as my demographic.
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