Sunday, 30 November 2008

Questionnaire

I would try and get a large sample being sure to include representatives from each demographic so as to ensure a non-bias market sample. I would then find out which demographic prefers which genre, using this information i can tailor my movie to fit them.
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Gender: ( )Male ( )Female

Age: ( )0-16) ( )16-30 ( )40+

Annual Income: ( )N/A ( )0-9,999 ( )10,000-19,999 ( )20,000-29,999 ( )30,000-39,999 ( )40,000+

Preferred film genre(s) (Choose 3): ( )Horror ( )Comedy ( )Action ( )Thriller ( )Western ( )Adventure ( )Crime ( )Drama ( )Sci-Fi
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From this data I hope to gain information about which genres appeal to which demographics. I would use a sample of around 1000, then take a record of all who selected comedy as one of their preferred genres and create graphs using that data.

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